by EXPLORINGNOTBORING | Sep 29, 2023 | Marketing, Messaging
Let’s be real, market research, target audience research, keyword research, it’s not fun unless you’re a nerd like us who loves this kind of stuff. But if you roll up your sleeves and just do it, all this research is insightful, enlightening, and...
by EXPLORINGNOTBORING | Sep 25, 2023 | Marketing
Copyright and fair use guidelines can seem vague and confusing, especially when it comes to how they impact your business. The goal of this article is to break down copyright and fair use guidelines for small business marketing so you can avoid any costly hiccups from...
by EXPLORINGNOTBORING | Sep 19, 2023 | Marketing, Messaging
Storytelling—oral, digital, or written—is a powerful tactic to create an emotional connection between you, your offering, and your customers. Effective storytelling increases engagement, drives conversions, and fuels revenue growth. If you’re in a hurry, feel...
by EXPLORINGNOTBORING | Sep 13, 2023 | Experience Creator Marketing, Industries, Makers Marketing, Marketing, Pricing Strategies
Sold-out products are the result of careful pricing strategies and strategic marketing rather than chance. With strategic pricing designed for your target audience, you’ll be better positioned to generate awareness, accelerate your online sales, and sell out your...
by EXPLORINGNOTBORING | Sep 13, 2023 | Activity Marketing, Experience Creator Marketing, Industries, Marketing, Pricing Strategies
Sold-out experiences are the result of careful pricing strategies and strategic marketing rather than chance. With strategic pricing designed for your target audience, you’ll be better positioned to generate awareness, accelerate your online bookings, and sell out...