by EXPLORINGNOTBORING | Sep 13, 2023 | Event Marketing, Experience Creator Marketing, Industries, Marketing, Pricing Strategies
Sold-out events are the result of careful ticket pricing strategies and strategic marketing rather than chance. With a detailed ticketing strategy designed for your target audience, you’ll be better positioned to generate awareness, accelerate your ticket sales, and...
by EXPLORINGNOTBORING | Sep 13, 2023 | Marketing, Pricing Strategies
Strategic pricing is finding that sweet spot where you make a good profit, people want to buy, and everyone goes home happy. The featured image above illustrates the premium pricing strategy at its finest. This pricing model only works if you know your customers...
by EXPLORINGNOTBORING | Sep 5, 2023 | Buyer Persona, Marketing
Uncover your ideal audience using ChatGPT! Target audience research doesn’t have to be as painstaking as it was just a year ago. Today, put your glasses up for Artificial Intelligence (AI), and specifically in this case, ChatGPT by OpenAI. Using ChatGPT to guide...
by EXPLORINGNOTBORING | Aug 30, 2023 | Marketing, Messaging
Writing compelling marketing messages is an art form that demands knowledge of consumer behavior, well-developed skills, and boundaryless creativity. It’s an endeavor that can take years to master. So, if you’re just wetting your whistle for the first...
by EXPLORINGNOTBORING | Aug 15, 2023 | Local Marketing, Marketing, PPC
Did you know 84% of consumers use a search engine or the maps app on their phone to find your business? Organic vs. paid search is a good question to ask because you’ll be marketing where your customers go to find you. Mastering successful marketing strategies...
